Beetle Green

Graphic & Website Design

Logo & Branding Design for Local Gym
The Pride Gym

Project Brief

A local gym requested new corporate branding which would convey a none male-dominated gym environment. A screen-printable version was also required in order for the gym equipment to be branded.

Project Solution

We created the initial logo visuals based on a geometric lioness and lion because this style demonstrated power and strength without being gender specific.